Unilever’s ownership of quirky ice cream maker Ben & Jerry’s is coming to the end of its sometimes rocky road. The British consumer products company said Tuesday it plans to spin off the brand as well as its other ice cream businesses.
In its announcement, Unilever said the decision is based on its board’s view that the company should focus on “superior brands with strong positions in highly attractive categories that have complementary operating models.” The spinoff will include Unilever’s additional ice cream brands, such as Magnum and Cornetto.
The ice cream businesses have “a very different operating model, and